Articles
In the Spotlight: Your Wholesale Products
May 2023, by Diane Sulg
Quite naturally, the artistic products you create are the stars of your wholesale business. In this article, we are going to see how you can jump-start your wholesale sales by making your products…
How To Photograph Form
May 2023, by Steve Meltzer
Handcrafts are high-touch art, and they need to be held in one’s hands to be truly appreciated. But you cannot hold an object you see in a photograph to get a feel of its texture and weight. To…
The Dreaded Discount
May 2023, by Daniel Grant
Early on in Barbara Ernst Prey’s career, a man approached her where she was selling her paintings. “He looked me straight in the face and said he would pay me $1,000 less than the listed price,” she…
The Benefits of a Patron Program
April 2023, by Angie Landsverk
Some artists who have participated in shows with patron programs found they improved their sales, but not everyone factors in such programs when deciding which shows to apply to. “Ranking/rating of…
Options To Sell Your Work Online
February 2023, by Angie Landsverk
Wood artist Matt Ricketts has tried his share of platforms to sell his work online and says every option has its trade-offs. “Etsy has made me the most money and generally does the best job of…