Articles

Forging Great Retailer Relationships

October 2024, by Diane Sulg

As you begin to build a roster of retailers who are purchasing your products, it is also time to consider forging lasting bonds with those customers.  While it is natural for some relationships to…

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Your Guide To Selling Wholesale Online

June 2024, by Diane Sulg

As you know, much of today’s most relevant information and business are found online. Why should selling wholesale be any different? Actually, it is not. So, let us prepare you to make the most of…

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The Trade Show is Ending - Now What?

May 2024, by Diane Sulg

Your trade show is in the books! You are grateful it was successful and itching to get back to the studio to fill all those orders. But even before you leave the show, there are a few things you can…

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Maximize Your Trade Show Investment

March 2024, by Diane Sulg

Exhibiting at a trade show is exhilarating! Although it is multiple days, when it is over, it will seem like it went speeding by.  Therefore, you want to make sure you take advantage of every…

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Designing a Killer Tradeshow Booth

January 2024, by Diane Sulg

When you make the definite decision to exhibit at a trade show, your first project should be designing your booth.  Keep in mind that once you sign an exhibitor contract with a show, that space has…

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