Articles
The Trade Show is Ending - Now What?
May 2024, by Diane Sulg
Your trade show is in the books! You are grateful it was successful and itching to get back to the studio to fill all those orders. But even before you leave the show, there are a few things you can…
Maximize Your Trade Show Investment
March 2024, by Diane Sulg
Exhibiting at a trade show is exhilarating! Although it is multiple days, when it is over, it will seem like it went speeding by. Therefore, you want to make sure you take advantage of every…
Designing a Killer Tradeshow Booth
January 2024, by Diane Sulg
When you make the definite decision to exhibit at a trade show, your first project should be designing your booth. Keep in mind that once you sign an exhibitor contract with a show, that space has…
Taking the First Wholesale Steps
October 2023, by Diane Sulg
At this very moment, you feel ready to step out and let the world know you have a wholesale business. You have refined your product line and finalized your pricing. You even have your business card…
Polish Your Image With Great Marketing
September 2023, by Diane Sulg
In addition to product, price, and customer service, there is one more important component for the professional wholesaler — your image! Not just the one you see in the mirror but also the one your…