Articles
Polish Your Image With Great Marketing
September 2023, by Diane Sulg
In addition to product, price, and customer service, there is one more important component for the professional wholesaler — your image! Not just the one you see in the mirror but also the one your…
Market Your Show Now
September 2023, by Myra Starnes, Leisure Time Unlimited
Leisure Time Unlimited promotes The Dickens Christmas Show and Festivals throughout the year, using social media platforms and other marketing campaigns. Months prior to the event, our company…
How To Promote a Show
August 2023, by Carly Gilmore Cook, Gilmore Companies
Our events are only open three days, so we hit areas hard and fast with effective ads and extremely high frequency. For decades, we have used television (network and cable), radio, newspapers…
Wholesale Pricing:
June 2023, by Diane Sulg
For an artist who has been selling work to individuals, there is no bigger hurdle than pricing for the wholesale market. Every artist fears that reducing prices means not making enough money to…
Passionate About Glass
June 2023, by Angie Landsverk
In an artsy Chicago suburb, Maia Stern is creating, teaching, and also building community. “I love making things with my hands. I love being on my feet actively moving, thinking, problem solving.…