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Craftsmen's Christmas Classic Art & Craft Festival
The Craftsmen’s Christmas Classic in Columbia, SC marks the beginning of the holiday season for the capital of South Carolina and the surrounding area, as well as for the lucky artists and craftsmen who participate. Eager customers line up each day to enter and shop with the talented exhibitors in the Classic, often with two or more generations of family in their group to carry on a “can’t miss” tradition! The Gilmore team works to make artists and craftsmen feel welcome and appreciated. Offering a broad variety of art and crafts with treasures for every style, taste and budget, Gilmore Shows attracts an interested crowd through heavy advertising and marketing. Advertising is done through dozens of outlets including network and cable TV, radio, billboards, newspaper, local publications, other print ads, live interviews, direct mail and email, social media, digital marketing and more. Each year live interviews are conducted from exhibitors’ booths to generate even more excitement and attendance through “sneak peeks”!